As a full-stack marketer that has led brand storytelling, campaigns and content programs for Fortune 50 brands, I can quickly plug into your existing business, assess, and add value. I’m currently accepting client work for Q2-Q4 2025. Contact me to get started.
Strategy
– Brand storytelling and content programs
– Editorial plans and calendars
– Customer journeys and audience research
– Optimizations based on metrics, SEO targets, trends or analytics
– Brand ecosystem audits
– Definition of purpose, values and team culture
Creative Direction
– Campaign concepts and content series
– Lead magnet systems
– Editorial and content program oversight
– Brand identity and guidelines
– Asset oversight (Social, Video, Motion, Article, Print, etc.)
– AI prompt engineering and quality control
Brand Story Sourcing
– Researching, interviewing and categorization of brand story leads from your customers, employees, and communities, plus recommendations on how to execute
Copywriting & Editing
– Video scripts
– Brand journalism, editorial, articles and thought leadership
– Employee, customer and community storytelling
– Advertising and Display
– Paid and organic social media
– Ghostwriting for LinkedIn
– CRM/Email writing
– Product description pages
Subject matter expertise and experience:
Financial services (B2C and B2B), technology (B2C and B2B), healthcare (B2C and B2B), pharmaceuticals, steel (B2B), travel (B2C), employer brands (B2E), mobile technology, apps and 5G (B2C and B2B), film, parenting, outdoors, education, politics, mindfulness, and above all else … music.
Design & Art Direction
By engaging my agency, Atomic Heart, we can deliver:
– Web site design and development
– Motion social graphics and animated gifs
– Video storyboards
– CRM/Email layouts
– Layouts for print, collateral, magazines, reports and white papers
– Presentations (Powerpoint and Keynote)
– Sales enablement
– ADA Compliance
– Logos and visual identity
Performance Marketing & Paid Media
By engaging my agency, Atomic Heart, we can deliver:
– Audience research and insights
– Paid Media strategies and planning
– Oversight of Paid Search, Social, Programmatic and Display
– Analytics setups, reporting and creative optimization
– Landing page development
Photography, Video & Animation
– I shoot and produce basic video and photography on my own but have numerous partners for executing higher levels of production
Creative Leadership, Fractional GCD & Mentorships
– Assessment and recommendations on your creative team structure, workflows, processes, systems, and software — for agency and in-house marketing teams
– I love mentoring younger creatives. Our industry moves fast and often leadership falls to the wayside. I can meet with your marketing or creative team on an ongoing basis, listen, advise, and help paint a vision for a rewarding career. I’ve learned a lot along the way and I love passing it on.
Ready to discuss your needs?